Hi, I am quite inexperienced with SEO and websites. I have built one so far and learning a lot as a I go along.
Sine the around the end of Jan iI am some odd fluctuation for certain pages and folders- example below. Is anyone else seeing things like this and what could be causing it?
Any ideas or explanations greatly appreciated.
Hi @nick , how are you?
Excellent question.
The timeline chart you uploaded represents the amount of impressions over time. In other words, it represents the number of times a page on your website was viewed by a user from a Google search.
As you explained, there was a significant change in the pattern in the second half of the chart. This may indicate a short seasonality (apparently one day). To be sure, it is worth checking in which query this pattern is repeated and checking this in the search engine itself. I would also check variations in peak times for pages related to the chart.
I don't know if I was able to answer your question, but I'll try to summarize:
This is seasonality: try to check which keyword/query is most significant in this graph;
Check the related main page (this can be seen in a tab just below the graph);
Try to simulate the search results based on the queries/keyords listed. Are there any native Google blocks at the beginning of the SERP (Search Engine Result Page)? Is there any Artificial Intelligence answer?
It's difficult to say from the graph presented, but I believe I have pointed out interesting ways for you to refine your investigation.