Hey @Aleyda Solis I have a super intriguing question about x-default and unfortunately was able to find just one article regarding the same.
I have three ccTLD domains
Germany: domain[.]de
Croatia: domain[.]com[.]hr
Serbia: domain[.]hr
I noticed I am also getting some traction from Bosnia – which is being channeled through Croatia and Serbia domains at present. I do plan on creating a Bosnia ccTLD but later in the year.
However, as a backup what should I use as my x-defalut here. I get my maximum traffic and revenue from my German domain. However, in terms of geo Serbia and Croatia are the closest.
Without any x default I have my Croatian domain ranking.
The reason for asking is can I add my Croatian as x default for my Serbian and Croatian domains while I add Germany as x default for my German domain? Can multiple x-defaults be a problem?
Hi @Akarsh Kavuttan ,
You can only specify a single X-default as a "fallback" for your different international Web versions. That's why it makes sense to add it only when you have the same single version you want to refer to users when coming from non-targeted markets, and you don't see that version ranking at the moment "naturally". Google does a great work documenting it here: https://developers.google.com/search/docs/specialty/international/localized-versions#xdefault
If you don't have a single market that you would like to refer to your non-targeted user as a default one... then don't specify one and on the other hand, if these audiences are actually important to you business/SEO wise, then you should start targeting them, maybe not with a "full" website experience but maybe with a web "mvp" with the most important pages. I hope this helps :)